Article: DRMJ vol12 no01 2023 (Article 3)
Publication:
DOI:
doi:10.17708/DRMJ.2023.v12n01a03
Author(s):
Excerpt:
Social media has become an important part of life. People of all age groups are using the various networks of social media. Social media keeps us connected with one another and gives us an opportunity to share our accomplishments with friends and family. Businesses also have been using its ever widening reach to promote their objectives and have used it to build supportive relations among co‐ workers. However, it was found to be consuming a great deal of time and energy of the users. This draining of two valuable resources has a serious impact on the behavioral and psychological well‐being of people, which leads to burnout and ultimately shows in their performance at work. Social media also is seen as a cause of deteriorating interpersonal relations in the workplace, almost contrary to the purpose for which it was adopted. Previous studies indicated a mediating role of social comparisons and social reactions. This study explored the impact of social media networking with workplace colleagues. A hypothesized model was developed to examine the impact of various factors using path analysis. Data were collected from 287 full‐time private sector employees located in the National Capital Region of India. The respondents comprised different age groups and all employment levels and experience.
Pages:
35‐51
Keywords: