INTEGRATION OF INTERCULTURAL COMPETENCE IN THE PROCESSES OF ENTERPRISE INTERNATIONALIZATION: POSSIBILITIES OF THE ADAPTATION OF THE MODEL IN THE OPERATION OF SMALL AND MEDIUM ENTERPRISES

DOI:

10.17708/DRMJ.2015.v04n01a03

Avtor(ji):

Dabravalskytė Jūratė, Vveinhardt Jolita

Povzetek:

The article briefly presents the problems identified during the studies carried out by the authors previously, i.e. the problems of intercultural competence and its integration in the processes of internationalization are disclosed. On the basis of the researches carried out the model of integration of intercultural competence in the internationalization processes is adapted, preparing the plan of development of intercultural competence in enterprises. At the end of the article the guidelines for the application of the model for development of internationalization of small and medium enterprises is presented.

Strani:

35-46

Ključne besede:

intercultural competence, internationalization, small and medium enterprises